Email Marketing Essentials for Beginners

Email marketing doesn’t have to be complicated! Whether you’re new to email marketing or ready to get started with Klaviyo, this beginner-friendly course is designed just for you.

In Email Marketing Essentials for Beginners, I’ll guide you step-by-step through the basics, so you can craft effective emails, build connections with your audience, and start driving sales—no tech expertise required.

What You’ll Learn

Email Marketing Basics

• Why email marketing is essential for growing your business.
• How to set up and navigate Klaviyo.

Segmentation and Flows Made Simple

• Create audience-specific segments for better targeting.
• Build key flows like Welcome, Abandoned Cart, Thank You, Winback, Sunset, and Browse Abandonment.

Email Campaigns vs. Automation

• Learn the difference and when to use each.
• Design engaging pop-ups to grow your email list.

Lead Magnets and Integration

• Create irresistible freebies and integrate them seamlessly with Shopify.

Crafting Emails 

• Write high-converting emails with ChatGPT.
• Discover email campaign styles and subject lines that get results.

 

Who Is This Course For?

• Business owners and entrepreneurs ready to grow their email list.
• Anyone new to email marketing who wants to learn Klaviyo without overwhelm?
• Shopify store owners looking to automate and streamline email communication.

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Why This Course?

With Email Marketing Essentials for Beginners, you’ll gain the tools and knowledge to confidently:

• Build and grow your email list.
• Automate communication to save time.
• Write emails that connect with your audience and drive sales.